Terms & conditions

1. What we agree on

1. You are the client. We are Familiar, the supplier: Familiar (vennootschap onder firma, a Dutch general partnership), based at Vondellaan 44, 3521 GH Utrecht, the Netherlands, Chamber of Commerce number 91925134, VAT number NL865818940B01. These terms apply to all our quotes and agreements. We only work for business clients. These are parties acting in the course of a profession or business.
2. If we change anything along the way, we put it in writing. Email is fine. Your own terms only apply if we accept them in writing.
3. We may update these terms. We tell you beforehand. The new terms apply one month after we notify you.
4. If a translation differs or is unclear, the Dutch text applies.
5. If a provision is void, the other provisions stay in force. We then agree a replacement that stays as close as possible to its purpose.
6. We send these terms as a pdf with every quote. The quote states that they apply.

2. Working together

1. Our quotes are valid for 30 days. A price in a quote does not automatically apply to a later assignment. We start once you confirm. If you let us start earlier, our latest quote counts as confirmed.
2. You give us correct and complete information. We base the quote on it.
3. We do our best to deliver a result that is useful to you. That is an obligation of effort. We do not guarantee an outcome. This includes reach, leads and revenue from campaigns, social media and ads.
4. We decide how we work and who is on the team. If we named people, we try to stick to that. If we switch, we make sure the quality is equivalent.
5. Timelines are estimates. We keep you informed.
6. Work outside the quote is additional work. We bill it separately and tell you beforehand.
7. If your input comes late, your feedback is unclear or the assignment changes, extra costs may be for your account.
8. Before publication, launch or production, we show you the final design. You approve it. Then it goes ahead.
9. Minor deviations from what we agreed are no reason for rejection, a discount or termination.
10. You report complaints about the result in writing as soon as possible, and no later than 10 working days after delivery. After that we assume you have accepted the result. For a monthly plan this applies per delivery.
11. Confidential information stays between us. We impose the same duty on our team and on the specialists we bring in. You are always free to talk about us and about our work together. We would love that.
12. If you give the same assignment to someone else, or already did, tell us beforehand.
13. You do not transfer your rights under the agreement to anyone else. That is only possible if you sell your whole business or with our written consent.
14. If you hire our people during a project or within a year after it, this includes specialists from our network who worked for you. Agree on this in writing with us beforehand. A fee may apply.

3. Third parties

1. We deploy our own specialists and stand behind their work as our own.
2. If you bring in a party yourself, or work with a supplier or platform you chose, we are not liable for that. Talk to us before you bring in a party that affects our assignment.
3. We pass on costs of third parties that we buy for you. A budget for those costs is an estimate. If we buy something from a third party at your request, such as print or production, we do so on your behalf and at your cost and risk. We may charge a fee for this. If that third party has its own terms, those also apply to you. We let you see them beforehand.
4. For third-party material, such as images or fonts, we make additional agreements on use.
5. Ads run through your own account at the platform. You pay the platform directly. We manage the account on your behalf. We do not decide what a platform does, such as rejecting an ad or blocking an account. We are not responsible for that.

4. Personal data

1. If we need personal data from you or your clients, we sign a data processing agreement under the GDPR. We are then the processor and you are the controller.

5. Intellectual property and right of use

1. Everything we make stays ours, unless we agree otherwise in writing. This includes our concepts, designs, source files and source code. Concepts and ideas we show before an assignment is confirmed stay ours. You do not use them without an assignment and without our written consent.
2. Once you have paid everything, you get an exclusive right to use the result. You use it for the purpose we made it for. If nothing was agreed on that, the purpose for which you gave the assignment applies. Our own tools, such as our components and templates, fall outside the right of use. We may keep using them for other clients.
3. Changing, extending or using the result in any other way than agreed requires our written consent. We may charge a fee for that.
4. The right of use lapses as soon as you fail to pay in full, the collaboration ends early or you go bankrupt. This does not apply if the lapse would be contrary to reasonableness and fairness.
5. Rights can only be transferred in writing and for a fee.
6. We may show our work in our portfolio, on our site and on social media. We take your interests into account.
7. We may have our name credited with the work, in the way that is usual for that work. Think of the footer of a website.
8. After completion, we do not have to keep the work or the source files, unless we agree otherwise.

6. Website

1. We build your website under our own accounts. During the build we bear the costs of those accounts. We charge nothing for it.
2. Once you approve the site and pay the final invoice, we transfer the site to your own account. From then on you pay the subscription costs.
3. Until the transfer, the site runs with us. You use it to test and to show. After the transfer we only keep working on the site if we agree that, for example in a monthly plan.

7. Money

1. All prices are in euros and exclude VAT.
2. We invoice a monthly plan in advance, at the start of the month. You pay within 14 days.
3. We invoice a project in two parts: 50% on approval of the quote and 50% on delivery. You pay within 30 days.
4. We discuss additional work and third-party costs with you first. You see them on the next invoice.
5. You pay without discount or set-off. If you disagree with an invoice, tell us in writing within the payment term.
6. If you pay late, we send a reminder. If you then fail to pay within 14 days, we may stop work until you pay. That is not a failure on our part. You pay the statutory commercial interest and the collection costs. For collection costs we use the statutory scale.
7. We are entitled to adjust our rates annually on 1 January by the annual percentage change in the Consumer Price Index (CPI) for all households published by Statistics Netherlands (CBS), over the preceding calendar year, increased by a maximum of 15 percentage points. For a monthly plan, the first adjustment takes effect on the day after the end of the first period. After that we adjust the rates every year on that day.
8. If you agree a volume discount and do not reach the volume, we settle the excess discount.
9. If someone on our team gets a new rate after a promotion, you hear about it beforehand. Or we find an alternative together.

8. Monthly plan

1. A monthly plan is an ongoing collaboration for a fixed monthly fee, for example for maintenance of a website, social media or data and advertising. The quote states what the monthly plan includes, how long the first period is and which notice period applies.
2. The monthly fee is fixed.
3. You always pay for the first period. After that the monthly plan continues month by month.
4. You cancel a monthly plan in writing with the notice period stated in the quote. The monthly plan never ends before the end of the first period.
5. If the quote includes an evaluation, we evaluate together at the moment stated in the quote. We schedule that moment so that you can still cancel in time before the end of the first period. If you want to stop as a result, you cancel the monthly plan under paragraph 4. If you do not, the monthly plan continues.
6. If you want to change the content or the monthly fee, that is only possible by cancelling the monthly plan and agreeing a new one.
7. Advertising budget and third-party costs are not part of the monthly fee. We handle them under article 3.
8. During the notice period we keep working and you pay the monthly fee.

9. Cancelling and rescheduling

1. If you cancel a confirmed project, you pay for the work we did and the costs we incurred. You also pay 30% of the remaining fee.
2. If you reschedule or cancel planned work, these costs apply instead of paragraph 1: within 10 working days 100%, between 10 and 15 working days 50%.
3. If we see no activity from your side within 12 months, we treat that as cancellation and paragraph 1 applies. If we can no longer reasonably continue working on the assignment because of your behaviour, we also treat that as cancellation and paragraph 1 applies.

10. Liability and disputes

1. We are only liable for direct damage that is a direct result of a mistake on our part.
2. We do not compensate consequential damage. Think of lost profit or revenue and of reputational damage or loss of data.
3. Our total liability never exceeds the fee for the assignment, or for the part the damage relates to. For a monthly plan that is the fee for the last 12 months. The amount also never exceeds what our insurer pays out. This does not apply in case of intent or deliberate recklessness.
4. You can hold us liable up to 6 months after the assignment or monthly plan has ended. After that our liability lapses.
5. If you supply material, such as images or text, you confirm that we may use and edit it for the assignment. If a third party holds you or us liable over that material or over the use of our work, you indemnify us. You pay the damage and the costs that follow. This does not apply if the claim results from a mistake on our part.
6. We do not investigate whether third-party rights stand in the way, such as trademark rights or copyrights. If you want certainty about a name or a logo, have it checked yourself. We also do not check whether your communications comply with laws and advertising rules, unless we agreed that together. We also do not apply for permits, for example for advertising in public space, unless we agreed that together.
7. If we keep our side of the deal and you do not cooperate, we still invoice as planned.
8. Termination is only possible after a written notice of default with a reasonable period to fix it. Work already delivered stays billed.
9. If one of us goes bankrupt, applies for suspension of payments or debt restructuring, or the other party dies, the other may end the agreement immediately, without penalty. What has been delivered stays billed.
10. Dutch law applies to our agreements. We try to resolve disputes together first. If that fails, the court in Utrecht decides.

11. Force majeure

1. If something outside our control gets in the way, we call it force majeure. We are not liable for it. Think of strikes, illness, pandemics, hacks and cyberattacks. Outages at a platform or supplier and delays by third parties also fall under it.
2. If you invoke force majeure, notify the other party in writing as soon as possible.
3. If it lasts longer than two months, either of us may end the collaboration, without damages.
4. If we already delivered part of the work, we invoice it separately, together with the costs we already incurred or can no longer cancel.

Last updated: 10-11-2026